Post by samsparrow74 on Feb 15, 2024 12:14:09 GMT
Outbrain , the world's leading open web native advertising feed and discovery platform, today announces integration with Google's Display & Video 360 (DV360) demand platform , giving marketers greater ability to Capitalize on the benefits of Outbrain's native inventory at scale. “The collaboration with DV360 provides our customers with efficient access to purchase Outbrain's premium native inventory, further increasing our investment in programmatic and innovative native solutions for marketers,” said Senior Vice President of Strategy, Gilad .
de Vries from Outbrain. By connecting with DV360 through BidSwitch, Outbrain gives buyers, like Tradelab, a more efficient and direct route to increase ad ROI and capitalize on the benefits of the native ad experience Romania Phone Number List at scale. Since acquiring Zemanta in 2017, Outbrain has continued its efforts to expand its programmatic offering so that marketers can enjoy complete flexibility in their purchasing strategies, through Outbrain's premium inventory. “We are activating Outbrain in DV360 for our clients in order to reach a specific audience through premium Publishers, offering incremental performance in their digital strategies ,” says Philippe Imbert, Head of Adex and Programmatic Partnerships at Tradelab, a client.
By Outbrain. “Getting access to quality native inventory remains a priority for BidSwitch demand partners. “We are excited to collaborate with Outbrain and access a premium native offering, making it available to advertisers using Google Display & Video 360 to shop on BidSwitch , ” said Barry Adams, General Manager of BidSwitch. «Our platform and offerings are constantly evolving to meet the needs of modern advertisers and publishers . Furthermore, our continued investment in unique agreements and inventory packages are a direct reflection of that , ” added De Vries.
de Vries from Outbrain. By connecting with DV360 through BidSwitch, Outbrain gives buyers, like Tradelab, a more efficient and direct route to increase ad ROI and capitalize on the benefits of the native ad experience Romania Phone Number List at scale. Since acquiring Zemanta in 2017, Outbrain has continued its efforts to expand its programmatic offering so that marketers can enjoy complete flexibility in their purchasing strategies, through Outbrain's premium inventory. “We are activating Outbrain in DV360 for our clients in order to reach a specific audience through premium Publishers, offering incremental performance in their digital strategies ,” says Philippe Imbert, Head of Adex and Programmatic Partnerships at Tradelab, a client.
By Outbrain. “Getting access to quality native inventory remains a priority for BidSwitch demand partners. “We are excited to collaborate with Outbrain and access a premium native offering, making it available to advertisers using Google Display & Video 360 to shop on BidSwitch , ” said Barry Adams, General Manager of BidSwitch. «Our platform and offerings are constantly evolving to meet the needs of modern advertisers and publishers . Furthermore, our continued investment in unique agreements and inventory packages are a direct reflection of that , ” added De Vries.